As social media usage expands, social media platforms are also increasingly becoming valuable marketing platforms for businesses. However, as consumer preferences keep changing it is quite difficult to keep up the best platforms or marketing practices. As a result, with every passing day, we see existing and new platforms coming up with strategies to keep up with emerging marketing trends.
Instagram is one of the social media platforms that has gained immense popularity when it comes to online marketing. With over one billion monthly users and over 500 million daily users, Instagram has come a long way. From a humble background in 2010, it is now competing with industry giants such as Facebook and Twitter. For more engagement on Instagram people may consider buying Instagram likes, which will boost your business. If you make videos of your products and post them on Instagram, you can easily buy Instagram views to reach a worldwide audience.
Marketers have noted this growth and are taking advantage of Instagram growth to push their marketing campaigns to a higher level. If you are keen on growing your business on social media this is the platform to look at.
There is a lot you can gain through social media marketing but what exactly do you stand to gain when you launch your marketing campaign on Instagram?
Top Benefits of Instagram for business.
Instagram gives the much-needed Audience.
If you are in business sales mean everything. You will agree with me that at the end of the day what really matters a lot in everything step a business person makes is increasing your sales. Sales make the bottom line against which all businesses are built.
If your aim is to make sales having a reasonable audience to sell to should be your starting point. And that is where Instagram comes. With over 1 billion active monthly users, Instagram gives you the audience you need to push your sales up and high. It is estimated that a third of Instagram users have used the platform to purchase products/ services online.
These numbers to translate to 333, 333, 333 people! you don’t need such a large number; a potion will help you achieve your business goals.
Instagram gives you a wide range of demographics.
Instagram does not only give numbers but also a range of its demographics to choose from. You can either choose to advertise to people by a given age, geographical location, particular interest and behavior and more.
Over the decade of Instagram’s existence, it has grown in the capacity to offer you this wide range of audiences. This has more so been reinforced with its acquisition with Facebook (the leading giant when it comes to social media marketing).
You can take advantage of its wide user base to grow your business.
Instagram gives a wide range of marketing tools.
In addition to numbers and demographics, Instagram has one of the easiest platforms to use out there. It differentiates between personal and business accounts. Additionally, navigating through the platform is easy and it also boasts a number of features that are business-oriented.
What is more? Instagram and Social media to precisely have grown to become one of the most powerful marketing tools we have today. From twitter tweets to Instagram posts social media is now a dominating giant when it comes to online marketing. Every marketer out there wants to reap the benefits of social media marketing. Don’t miss out on this join the race and make an impact on your business.